Search Engine Optimisation
Search Engine Optimisation (or 'SEO') is the process of optimising a website so that it is highly visible within the organic search listings of Google or Bing, for keywords surrounding that website's products or services.
With more than 90% of internet users using search engines to search for products or services it is imperative that your website can be found by users when they query related search terms. Approximately 70% of UK web users prefer to click on the natural listings (those on the left of the search results) as opposed to the sponsored pay per click listings, so it's important that your service ranks highly for your relevant search terms.
Fluid Creativity run comprehensive, bespoke and fully transparent SEO campaigns to get your site ranking highly within targeted keyword groups. Each month we will supply you with a report showing what we have been doing to optimise your campaigns which can include, but is not limited to, the following elements.
- - Additional web pages (Content)
- - Directory submissions
- - Article submissions
- - Press releases
- - Link acquisition
Our measurement of whether we have succeeded is not based solely upon ranking position or traffic; it is a question of whether we have grown your sales. So if your business needs a boost in visibility and sales, get in touch and we'll talk you through what we can do.
Clients using Search Engine Optimisation
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Poetic Republic
Poetic republic is an online poetry competition where poets enter their work for a fixed fee; poems are then voted on by entrants and a clever system draws the winner from a series of several rounds of voting. The concept required a long feature list to be developed from scratch, including the voting, payment system and social networking. Everything was designed to be well connected to as many social networks as possible to help the site attract the social traffic it needed. The...
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TK Components
TK Components manufacture and supply fitted furniture and kitchens. They came to Fluid Creativity to update their branding, business cards, letterheads and stationery. A new brochure-style website was also developed to showcase the many varieties of kitchens TK Components manufacture. We developed an engaging navigation system to guide visitors through the site. With such a large range of products on offer it was important that the site be attractive enough that potential customers stuck...
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Pyramid Glass
Established in 1997, Pyramid Designer Glassware and Gifts is now justifiably recognised as one of this country's leading glassware retailers. Pyramid approached the team at Fluid Creativity with the view of extending their business to the web, allowing customers to make secure online purchases as well as creating an art gallery setting for their stunning glass art collection. Working closely with the client, Fluid Creativity created a simple and contemporary website design based...
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Swell UK
Swell are one of the UK's leading pond and aquarium suppliers whose business has now grown to include Swell Pets and Swell Reptiles all of which are run from the same custom e-commerce content management system developed by Fluid. The website won 'best commercial/retail website' and 'best overall website' at local e-tameside awards in both 2003 and 2004 following significant business growth. In 2005 Fluid Creativity took on the responsibility of Swell's search engine optimisation...
