Fluid Creativity launch Inspired Jewellery

Inspired Jewellery approached Fluid Creativity with an existing branding and successful retail operation selling classic, modern and bespoke jewellery. Established in 1985, Inspired Jewellery was ready for online presence in the form of a full y functional e-commerce website that could be developed over time and to refresh its brand. For this they approached Fluid Creativity.

This was a step in the right direction for Inspired Jewellery, who felt they needed to reach a wider audience and give customers access to their ranges 24/7.

Katie Kane, jeweller and owner of Inspired Jewellery worked with our team of designers to create a truly inspiring new logo and website that fits perfectly with her attitude and progression of the company for the future, ensuring that visitors get a great visual experience.

Our development team here at Fluid Creativity created an administration suite to control the e-commerce website and allow Katie and her staff to maintain every last detail. Katie can edit, add and delete everything from products and gift vouchers to news articles or sub categories. There is also a built in 'Recommend a Friend' system and the ability to register and maintain a personal account. Site visitors will soon be able to subscribe to a live news feed so they can keep up to date with new content and news from their favourite jeweller direct to their desktop.

The Inspired Jewellery shop, based in Hyde, already prides itself on giving great customer service and offers a wide range of products with beautiful presentation and complimentary gift-wrapping. The extension of the online shop, www.inspiredjewelleryonline.co.uk means Katie Kane and her team have a great opportunity to touch a much wider audience.

Now the website is live Fluid Creativity has been tasked with the development of their search presence, including both natural and PPC (Pay Per Click).