Brand Identity Design & Strategy
Effective brand identity design and strategy is something every business should think about, whether they’re a multi-national corporate giant or a local small business. In a world increasingly dependent on fast visual impact, having a strong brand is vital.
You put your brand out there all the time, through both your online and offline marketing materials. We place as much importance on getting your print design correct as we do your website design.
Your brand is how your customers identify, recognise and ultimately put their trust in you. Getting your brand identity wrong can be disastrous, which is why we take the time to get to know you, your business and what you want from us as part of the creative process.
Fluid Creativity have the knowledge, skills and experience to develop your corporate identity and help you plan your brand strategy, encompassing all the aspects of a trademark, letter mark or logotype, picture mark, typeface and colours.
We’ve worked with some of the biggest brand names in the UK across a range of industries so we know what it takes to build a strong brand identity. Our supremely talented graphic designers would love the chance to work on your brand identity and provide you with something unique.
Check out our portfolio for examples our branding brilliance.
Testimonials & Further Reading
"Fluid Creativity have been instrumental in developing a comprehensive corporate identity for our organisation. As we compete in a very aggressive international market, our organisation requires help in differentiating our proposition. From initial consultancy through to implementation of web and print, Fluid Creativity have demonstrated exceptional ability in exceeding our expectation at every stage. I would highly recommend Lee & the team to any company that needs a competitive image in branding."
Philip Coen, IBSL
Clients using Brand Identity Design & Strategy
Gadget E Point came to us wanting business website design and their brand identity developing from the ground up. Fluid Creativity developed a unique brand that worked across all aspects of their business, including all of their stationery and website. The site has a fun and modern design with a unique sliding navigation system to impress all the gadget fans coming through their site. Fluid Creativity also took control of their SEO to get the fledgling business competing in the...
Inspired Jewellery came to Fluid Creativity wanting an ecommerce site through which to sell their large range of womens and mens jewellery. With very little to start with we were tasked with creating an encompassing brand for the company which would work across as many platforms as possible, in print, online, and on promotional material. When we were happy with the branding and layout we integrated the whole thing into Fluid's own ecommerce platform, which ensures that everything is...
Stocking high end home electronics Charles Stock Consultancy needed a simple and modern design that spoke to the end of the market they target. Using large images of the installations on offer with a simple and clean design Fluid Creativity pieced together a unique, appealing and functional website. The site was fully integrated into a custom CMS so that content could be added and removed easily without the need to know code.
Swell are one of the UK's leading pond and aquarium suppliers whose business has now grown to include Swell Pets and Swell Reptiles all of which are run from the same custom e-commerce content management system developed by Fluid. The website won 'best commercial/retail website' and 'best overall website' at local e-tameside awards in both 2003 and 2004 following significant business growth. In 2005 Fluid Creativity took on the responsibility of Swell's search engine optimisation...
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