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Social Media Roundup: October '11
Here are a few impressive social media campaigns that’ve been doing the rounds this month:
Heinz personalised ‘get well’ tins
First up is a clever concept from Heinz; personalised ‘get well soon’ soup tins. Send a personalised tin of soup (either cream of tomato or cream of chicken) to a poorly friend and cheer up their day. You can purchase your personalised soup tin for £1.99 from the Heinz Facebook page. It will take three to four days to be delivered so it might be worth ordering now and storing away until your friend is inevitably full of lurgy. Everyone gets at least one cold a year.
The Feed’s 1st Birthday
‘Keep me cool‘ – an ice-cream give-away where users were encouraged to enter their postcodes to entice the ice-cream van into their area.
The winter warmer campaign, which invited Twitter users to nominate their friends to win a hot chocolate delivery to their door.
Innocent Tweet and Eat
Innocent is offering Twitter and Facebook users discount on one of their tasty veg pots. The more the users tweet the hashtag #tweetandeat, the bigger the discount, so get tweeting your way to a free veg pot.