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Fluid Creativity Launch Routes Online Promotional Video
After the successful re-launch of www.routesonline.com in May 2008 the website earned itself 1.5 million page views and with it earned Fluid Creativity the prestigious ‘business to business’ award at the Fresh Digital Media Awards. It was this excellent work that would lead Routes Online to once again call on the creative team at Fluid to deliver a slick promotional video in time for Routes Europe 2009 in Prague.
Routes Europe is a high profile, must attend event for air service development professionals from all over Europe. Fluid Creativity’s motion graphics designer Scott Green recalls the brief: “Routes asked Fluid Creativity to produce an informative video that would showcase the website in terms of its content, branding and functionality. In order to encourage new industry professionals to sign up, it was vital to demonstrate how its current clients benefitted from the site.”
The result is a highly professional promotional video that clearly communicates how the Routes Online website brings together airlines, airports and suppliers in a combined effort to plan air services worldwide.
Fluid Creativity continues their long standing relationship with Routes Online and it is these levels of high quality work that will see their growing reputation precede them in the flourishing digital sector.