Monthly Archives: July 2010

You Big Bully, Twitter!

29 July 2010
Remember the weird ginger kid at school (probably called Trevor) who used to walk round with his books in a briefcase?  If that wasn't you then the chances are you would have been one of the kids who quite rightly hurled abuse at the fiery haired suitcase carrying outcast.  Look at him, walking around on his own - the big weirdo.  What are you carrying round in your briefcase, Trev? Your sense of SHAME?  To those already getting angry at...
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How the King of Shaves Groomed Me (as a customer)

26 July 2010
I had a rather nice customer experience recently on Twitter. Let me set a scene: I've been looking for a new razor to get rid of the fluff from my baby face. I've been a Gillette Fusion man for years, but with cartridges now costing about a tenner for just four refills, shaving with them has become an expensive proposition. Looking for an alternative, I happened across King of Shaves' AZOR razor. At about half the price of the Fusion I thought...
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The Times and its paywall

26 July 2010
The Times paywall has been in full flow for almost a month now and analytics sites have gathered lots of data to see how the experiment for paid content has fared. Experian Hitwise, a web metrics company, showed that two thirds of The Times and Sunday Times' web traffic had disappeared since the mandatory paywall went up in June. Strategists at The Times did expect to lose 90% of its readership so keeping a third of its readers was...
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Five best SME Facebook business pages from up North

22 July 2010
We wanted to steer clear of the Pringles, Adidas, Starbucks and Coca-colas – don’t get me wrong their Facebook pages are a triumph but they’re never ending marketing budget and millions of fans come part and parcel with their brand and popularity. We want to show you some great SME’s that are using Facebook well to drive sales. Take a look at our five favourites from up North. Hopefully they will give any business starting out on...
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Fluid Update De-Luxe

21 July 2010
De-Luxe is a unique management company specialising in providing bespoke solutions for ‘direct to consumer’ projects with a well established client base including Manchester City Football Club, Bench, Ted Baker, Fila, Berghaus and many more. They are a fun and forward thinking young company that not only operate retail outlets and ‘pop-up’ stores for brands but will also organise events and develop and manage e commerce trading. De-luxe...
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Fluids Last.fm Playlist

16 July 2010
With our glorious leader being away this week so was the staff ipod with pretty much every song you can imagine on and so begun the battle of the mp3’s and let me tell you we didn’t half clash from motown classics to cheesy pop to hard core hip hop and heavy rock! We were almost at considering no music at all when one of our lovely SEO boys Matt had a great idea to set up a playlist of last.fm where we can all add our own favourites. Check...
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