We’ve been acquired by AD … but we’ll still be Fluid Creativity!

14 April 2015
We're very excited to announce that we've been acquired by digital agency We Are AD. The acquisition will enable AD, who already have offices in Glasgow and London, to open in Manchester ahead of schedule. Originally AD had looked to establish a dedicated Manchester base later in the year, however a mutual desire to expand both businesses led to an earlier collaboration. AD launched 17 years ago and, like us, is a multi-service digital...
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Getting mobile-friendly: The essential checklist for businesses

13 April 2015
On the 21st April, mobile-friendliness will become an official ranking factor. Google has spoken - the world is glued to their iPhones, iPads (and those inferior Android things) and we all need to be taking stock. You’re probably sick of hearing about ‘mobilegeddon’ by now, so this is our guide to cutting out the noise and assessing the impact the update could have on your business. How much mobile traffic are you...
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How to choose a digital agency (without the bullshit...)

7 April 2015
Unlike law, accountancy and any other long-established professions that business owners partner with, the digital industry doesn’t have the luxury of heritage. We’re new on the block, full of technical jargon and seen as saints and sinners in almost equal measure. We want to change this and make sure that businesses know exactly who they’re working with and, more importantly, why they’re working with them. Any business you...
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#COMBA15. The day after the night before…

27 March 2015
As headline sponsors, there was an awful lot of pressure on the Fluid team at last night’s City of Manchester Business Awards. We simply had to quaff Champagne as part of our official role. Ahem. Naturally we were actually on our very best behaviour. We met some wonderful Manchester businesses, ate some delicious food and basked in the splendour of Manchester Cathedral. All in all, it was pretty good going for a Thursday night. We also...
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We’re official sponsors of the City of Manchester Business Awards! #COMBA15

25 March 2015
When we heard we could celebrate the best of local business and have a right good knees up, it’s fair to say that we didn’t take much persuading. So tomorrow we’ll be donning our finest clobber and heading down to Manchester Cathedral to support some of Manchester’s most prolific businesses. After having the pleasure of working with numerous local businesses over the years, we’re thrilled to be sponsoring an event which...
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Google update: Mobile-friendly factors WILL affect how your website ranks in mobile search results

10 March 2015
At the end of February, Google announced that it will be expanding its use of ‘mobile-friendliness’ as a ranking factor from April 21, 2015. The update will significantly alter the way that Google provides mobile results to its users. Its evaluation of a website’s ‘mobile-friendliness’ or in other words, how well it accommodates users on mobile devices, will be used as a ranking factor in mobile search results. At the same...
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